If you advertise your volunteer opportunities using different avenues (such as email or social media), or with different organizations (like affiliates or partner organizations), you may want to use registration source tracking. This feature will allow you to view and report on the exact link your volunteers use to register for a specific opportunity.
To utilize Registration Source Tracking, you will simply add a tag to the end of the registration links you use for different “sources” (e.g. Facebook, Twitter, email, etc.). The system will then use this source tag to track and store information about the link each volunteer used to register for a particular opportunity. You can use as many sources as you need (e.g. one for your website, one for email, one for Facebook, etc.) and you can employ one or multiple words as your source. The source must be less than 15 characters and if it is more than one word, they must be connected using an underscore.
To locate specific opportunity links, refer to the knowledge base article linked HERE. You can use either the Opportunity ID or Private Registration Code link, in either the short or long version, the tag format is slightly different depending on which version of the link you use. For a long link, you will use the tag, "&source=source_name" at the end of the link. For the short version, you will add a forward slash and the source to the end like this, “/source_name”.
As an example, if you want to track how many volunteers click on the opportunity link that you plan to share on Facebook, you would want to modify your link to look like something like this:
Please note that these links are purely examples and the variables in both of the links need to be modified for your organization and your opportunity.
If you have set up a full custom domain, then your links can look very different. For example, your long link might look something like: https://volunteer.demofoodbank.org/acts/console.php?console_id=XXXX&console_type=event_list&ht=1&event_id=nnn&source=facebook
For information on how to run reports of this information, see the knowledge base article linked HERE.